The family-owned brand Repkulture sets a precedent for the diversification of the fashion industry by enhancing the expression and visibility of colorful people.
Inspired by rich African culture, the seasonal collection of statement pieces was developed by in-house designer Ira Taylor and handcrafted by tailors in Zambia, Tanzania, Nigeria and Ghana.
Business owner Yande Chali is passionate about celebrating multiculturalism and inspires others to embrace their roots through self-expression.
“We want to bring something different to the fashion industry, and many people are suffering from cultural migration,” Chari told AAA.
“When people buy Repkulture, it’s a point of conversation. Wearing our brand opens up opportunities to meet different people.”
The Repkulture community has come a long way since it was first founded in 2018.
To celebrate their progress, the brand is hosting a runway event titled “MOYO Na Roho” which means “heart and soul” in Swahili.
“We want to show the heart and soul of Repkulture and show our growth in terms of design and expression in Australia,” Chali told AAA.
The fashion event will take place on Friday, December 3rd at Perth City Farm to showcase an upcoming collection of striking prints and bold statement colors.
“We want to bring something different to the fashion industry,” said Yande Charli, owner of Repkulture.
Source link “We want to bring something different to the fashion industry,” said Yande Charli, owner of Repkulture.