Cadbury will be a major sponsor of Wallabies for the next five years.
30-year partnership between Rugby Australia and Qantas Ended at the end of last year Since then, the game’s governing body has been looking for new major sponsors.
Rugby Australia unveiled its partnership Thursday morning.
“The partnership will bring the Cadbury logo to the front of our test-matched Wallabies jersey and to our training apparel for the next five years,” the statement said.
“Cadbury is also a key partner of Buildcorp Wallaroos and has a logo on the far left of Wallaroos shorts.
“The iconic brand also considers product integration opportunities across Australia and off-field combinations.”
Qantas transactions were worth about $ 5 million in cash and contras annually. It is not yet known if the Cadbury agreement is as valuable as RA. Reported loss of $ 27 million At the annual meeting last month.
“Like Wallabies, Cadbury is an iconic brand that has been at the top of the game for generations. I want to thank them for taking part in the journey ahead,” said RA Chair Hamish McCrennan. Stated.
Rugby Australia Announces Cadbury as Major Wallabies Sponsor
Source link Rugby Australia Announces Cadbury as Major Wallabies Sponsor