APCO and Planet Ark reports reveal consumer recycling goals

The Australasian Recycling Label Consumer Insights Report wants more information on how two-thirds of Australians recycle correctly, while three-quarters have the Australian Recycling Label (ARL) on all packages. I made it clear that I wanted to paste it.

The second edition of this report, released by the Australian Packaging Code Organization (APCO) and Planet Ark, was created to better understand attitudes and behavior towards recycling.

The insights revealed are:

  • 76% of consumers consider regular recycling to be the most obvious way to benefit the environment.
  • 64% of consumers want more information about what can and cannot be recycled.
  • 65% believe that brands and product producers are responsible for providing accurate package recycling information.
  • 75% of consumers know ARL.When
  • The largest increase in ARL awareness has increased from 82% to 91% between the ages of 16 and 24.

“The importance of the Australian Recycling Label Consumer Insights Report cannot be exaggerated. A comprehensive understanding of consumer perceptions, perceptions, trends and confusion associated with recycling behavior creates valuable change. It’s essential for this, “said Brookdon Nelly, CEO of APCO.

“Since the start of 2018, the continued growth of the ARL program has been tremendous. The program now has hundreds of Australia’s most prestigious companies as members and is the world’s leading consumer education initiative. It is recognized and widely supported by governments of all According to the United Nations Environment Program.

“We are very grateful to each member of the program for helping consumers properly recycle their home packages. Encourage brand owners and package makers to enroll in the ARL program. We look forward to welcoming more people by doing so. “

Rebecca Gilling, co-CEO of PlanetArk, said the report emphasizes how important it is for consumers to have wide access to accurate recycling information.

“False information and confusion are important factors to overcome when it comes to improving recycling behavior. Bad habits and beliefs take time to unravel. That’s why trust, strategic education, and the Australasia recycling label are. It’s a very important factor in changing behavior in the trash, “Gilling said.

“ARL awareness has increased dramatically over the last four years, with three in four Australians recognizing this label. This is due to the significant increase in the amount of packages that indicate ARL, digital and Thanks to local government waste educators for their investment in promotions through non-digital platforms and their support for the program, but there are still many knowledge gaps to fill. “

APCO and Planet Ark reports reveal consumer recycling goals

Source link APCO and Planet Ark reports reveal consumer recycling goals

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